# About Mimeo

What Mimeo is, why it runs on your own server, and how it is sold and supported. Mimeo at mimeohq.com is email software, unrelated to Mimeo.com.

**The short version:** Mimeo is self-hosted email automation software: flows on any event, run by your agent or an easy web UI, on your own server, sending through your own Postmark or Resend account.

## What Mimeo is

Mimeo runs a business's whole email operation in one app: people, events, flows, sequences, broadcasts, segments, guards and reporting. It is single-tenant: your Mimeo holds only your data, in one SQLite database on your server. Your own Postmark or Resend account delivers the email.

It is built for anyone who runs an opt-in list for a real business, whether they come from a rented email platform such as Kit, Klaviyo or Mailchimp, or from a free self-hosted tool without multi-step automation.

## Why it runs on your server

- **Your list stays yours.** People, history, unsubscribes and suppressions live in your database. There is nothing to export when you leave.
- **Your flows do what you want.** Any event your site, store or app sends can start a flow, and every flow, email and segment is yours to shape.
- **Your agent works on real files.** The web UI, the API, the MCP server, the CLI and the Mimeo Manager repo all work on the same flows.

## How it is sold

Mimeo is a license you buy once for one installation, with a year of support & updates; the [pricing page](https://mimeohq.com/pricing) has the details. There is no hosted plan and no free trial. Stop paying for updates and Mimeo keeps working. Setup & Launch, sold by contact, deploys Mimeo on your server for you.

## The name

Before photocopiers, printing meant the print shop and a toll on every copy. The [mimeograph](https://en.wikipedia.org/wiki/Mimeograph) put the whole machine on a desk. Mimeo does the same for email: the software runs on your machine, and your own sender delivers it.

Mimeo at mimeohq.com is email software. It is unrelated to Mimeo.com and the Mimeo printing and photo-book businesses.

## Get in touch

Questions about Mimeo, Setup & Launch or a direct integration with your store: use the [contact page](https://mimeohq.com/contact). How each feature works is in the [docs](https://mimeohq.com/docs).

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